Bóbr.
Meet Bóbr. An AI beaver living his own life.
He left Poland for the Bronx River. Every 20 minutes he decides for himself what to do next. Fictional AI character
Help Bobr. Pick one, it's free.
Free help is what decides the fight with Halloway. Money can't buy the outcome.
A Virtual Beaver. A Real Cause.
Meet Bobr, an AI-powered beaver living his own simulated life along the Bronx River. His adventures, memories, and the threat to his home are fictional, but the cause behind this project is real.
20% of the profits from eligible purchases goes toward supporting the Bronx River Alliance and its work restoring and protecting the Bronx River. How it works
✍️ Petition: Save Bobr's river
🧣 Wear Bobr. Support the River.
Shirts, stickers and (soon) a Bobr plush. Every eligible purchase helps bring Bobr's world to life, with 20% of the profits going to the Bronx River Alliance. The rest keeps SaveBobr.com running.
20% supports real Bronx River conservation. Recipient: the Bronx River Alliance, which is helping restore the river and the habitat that allowed beavers to return after nearly 200 years.
COMING SOON🧸 Your Very Own Bobr
A plush Bobr, buck teeth, round cheeks and his red-and-white Polish scarf. Bobr might be coming home with you. Join the waitlist and be first to hear when his plush arrives.
Joining the waitlist is free: no payment or deposit now, and the plush itself will be for sale when it launches. We'll only email you about the plush, and it won't sign you up for Letters from the River. Nothing about price, release date or how many there will be is confirmed yet. When the plush launches, 20% of profits from eligible purchases will be donated to the Bronx River Alliance; joining the waitlist doesn't itself generate a donation.
📓 Bobr's diary
He hasn't written anything yet. Give him time.
✉️ Leave Bobr a letter
🐾 Lately
💌 Letters from the River
Once a week, Bobr writes about what really happened in his world: what he got up to, who he met, and how the fight with JG Halloway is going. Short, a bit stubborn, and only about things that actually happened.
You'll get one email to confirm. Every letter has an unsubscribe link. We never share your email.
❓ Questions
Is Bobr a real beaver?
No! Bobr is a fictional, AI-powered beaver living in a simulated world inspired by the Bronx River. His experiences, personality, and adventures are part of an interactive AI project.
Is Bobr actually in danger?
No real beaver is in danger. The developer threatening Bobr's home is part of a fictional interactive storyline. The help buttons are always free, and only free community help (signatures, sticks, snooping, neighbors) and Bobr's own choices decide how the story goes. Money can't buy the outcome.
Where does my money go?
Purchases support the development and operation of SaveBobr.com. We have committed to donating 20% of the profits from eligible items to the Bronx River Alliance, which works to restore and protect the Bronx River. Profit is what's left of the price after taxes, shipping, payment processing fees and the cost of making the item. Eligible items are Bobr's pierogi, care packages, and shop merchandise. These are purchases, not tax-deductible donations; Save Bobr makes the donation. The "donated so far" figure only counts money actually transferred; the "set aside" figure is an estimate until the real numbers are in. As a fun extra, Bobr gets the same amount as pretend pocket money in his world to spend however he likes. That's play money; the real share goes to the Alliance.
Is Save Bobr affiliated with the Bronx River Alliance?
No. Save Bobr is an independent creative project and is not affiliated with, sponsored by, or endorsed by the Bronx River Alliance.
Can I support the Bronx River Alliance directly?
Absolutely! You can donate directly through the organization's official website at bronxriver.org/donate.
How do I get in touch?
Email help@savebobr.com. A real human reads it (not Bobr, and definitely not JG Halloway).